Welcome User, Helpdesk - 1800-2000-175 (10AM to 5.30PM IST)


About Platinum

Platinum is the most in-demand metal for engagement rings and wedding bands because of its natural white sheen that never fades

Density and Durability

Platinum is generally considered to be a very durable metal. Its density also makes it the most secure setting for any diamond or other gemstone. As platinum is a naturally white metal, re-plating is not necessary as the metal will always maintain its beauty

Platinum's Patina

Though it is the strongest of jewellery metals, platinum can get scratched and develop a patina of wear. Many consider the patina to be a unique and often desirable attribute of the metal. The pre-patina shine and reflective lustre can easily be revived by merely buffing it with a soft cloth.

Purity of Platinum

Platinum jewellery is very rare; in fact, 30 times more so than gold. The purity of the metal makes it naturally hypoallergenic and so it is the ideal metal for people with sensitive skin. Platinum is maid in to jewellery it is often accompanied by a PGI certification which has an International Purity at 950.

How to Maintain Platinum's Metal Lustre

Maintaining Platinum's metal lustre is very easy. Soak the platinum in a mild solution of warm soapy water for some time. After that, gently scrub it with a soft-bristled brush

Top Stories : 
Categories  |
  Store Directory
Jewellery Online shopping from Jos Alukkas

Jos Alukkas Jewellery has the distinction of being the first ISO 9001:2000 certified jewellery group in the world. It also showcases BIS certified, 916 hallmarked gold. It is this promise of premium quality that Jos Alukkas will now be offering its customers across India via its website, josalukkasonline.com.

Customers can be assured that the products sold on josalukkasonline.com are exactly the same as those being sold at Jos Alukkas’s retail stores. Shopping for jewellery on the website is almost as easy as shopping at the store. To search for products on the website, all you have to do is use the search field provided at the top of every page. The convenience of shopping whenever, wherever

A memorable shopping experience

Now Jos Alukkas jewellery is just a click away. So go ahead and choose from a wide variety of gold, silver, platinum and diamonds or indulge in pearls, rubies, emeralds, sapphires and topazes. Enjoy an easy, quick and secure online shopping experience on josalukkasonline.com. Undeniably, shopping for jewellery has never been so effortless!.

With love, from Jos Alukkas

With our online shopping facility, Jos Alukkas has thrown open a world of fabulous designs to jewellery connoisseurs across India. Easy to navigate, the site has a wide variety of jewellery from diamond and platinum to men’s jewellery to collections for children. When shopping with us, you can be assured of the best quality and workmanship in the products.

Everyone has a different jewellery dream; every occasion calls for something different. We, at Jos Alukkas, are constantly striving to bring you fresh designs that surpass your expectations. Come, browse through our numerous collections—you are sure to find just what you had in mind.